A cover letter is just as important as a resume, because it allows you to elaborate on your knowledge and experience that directly relates to the position. Prior to composing your letter, you must research the hiring organization's core business and personnel needs. This will enable you to tailor your application appropriately, and emphasize why you are suitable for the organization and the job.

Here are some key points to keep in mind when writing a letter:

• Avoid irrelevant information. Elaborate on the skills, experience and academic qualifications that are relevant to the position.
• Use action verbs.
• Be brief. Your letter should be no longer than one page.
• Proof read your letter to avoid any grammar and spelling mistakes. A letter that is structured well is a testament to your professionalism and attention to detail.
• Explain why you want the job, and not why you left a past employer.
• Use "I". Your letter should be personal, so always write it in the first person.

Structuring your letter:

A cover letter generally consists of three or four paragraphs.

• The first paragraph serves as an introduction. It describes who you are and why you are writing your letter. It is also good to include brief facts about the organization. Be careful not to elaborate too much, or include too many details. You simply want the employer to know that you have taken some time to understand the nature of their organization.
• The second paragraph highlights your skills, experience and academic qualifications relevant to the position. It is important to include only what applies to the job.
• The third paragraph describes why you are a good fit for the position and the organization. Explain why you would be a valuable asset in this role and also elaborate on what you know about the organization.
• The fourth and final paragraph mentions that you would be interested in scheduling an interview.

The last line of your letter should thank the hiring organization for their time and consideration. Do not forget to sign off with your full name.

As there is no standard format for a cover letter, you must individualize the cover letter for the job you are applying for. You cannot standardize a cover letter, because details such as where and when you learnt about the vacancy, why you want to apply, and what you have to offer to the company etc. are different for each company you are applying for.

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