Dish TV, an advanced as well as reasonably priced satellite television broadcasting facility is recently launched in India. Apart from India, this satellite service is available in Nepal, Pakistan, Sri Lanka, and Bangladesh and in some regions of South Eastern Asia. The high bandwidth satellite connection is the key feature of this broadcasting service. Dish TV leads the blooming DTH industry of the country. It boasts of the subscription of around 2.2 millions viewers. Shahrukh Khan is the brand ambassador and endorses this broadcasting service.
Dish TV in India is a venture of the Essel group. This is the first DTH or direct-to-home service in India. The Dish TV package includes around 177 premium TV and radio channels. All major Hindi and English entertainment channels, news channels, fashion channels, music and religious channels, famous regional channels are included in the service package of the Dish TV.
A number of regional bouquets are included to this service. Around 8 regional bouquets are served by this broadcasting service. The service holder can modify the dish packages according to their choice. They can choose the bouquet of their preferred language.
Endorsements by Bollywood Stars are not a very recent trend in India. Celebrity endorsement is immensely popular across the world. Shahrukh Khan, the leading film actor, is the brand ambassador of the Dish TV. Endorsement by this leading bollywood star is one of the reasons for the success of Dish TV. The advertising campaign by Shahrukh Khan helps this direct-to-home service provider to come under the limelight.
Shahrukh Khan endorses a number of other products as well. Bel Monte Suitings, Pepsi, Diageo, Hyundai, Omega watches, Compaq are endorsed by him. His appeal and image influence the buyers to be inclined towards this product. His promotional statements leave magical effect on the viewers. The tagline of the Dish TV advertisement is "Don`t be Santusht. Wish Karo, Dish Karo.
It is the charming personality and immense craze amongst viewers across the world that make the viewers trust in Shahrukh Khan`s endorsements. His support plays a major role in the success of the product. There is a perfect match between SRK and Dish TV; both of them aim to entertain the masses. The endorsement of Shahrukh Khan makes Dish TV stand apart from the product of the same category. The advertising campaigns of King Khan were shot on the terrace of his residence Mannat.
With the endorsements by Shah Rukh Khan, Dish TV is looking for a positive response from the buyers. His charismatic personality is fit for the image of this broadcasting service provider.
For authentic information on the Dish TV you can browse through sitagita.com.