Bollywood Home » Endorsements Stars » Asmi Jewelry Asmi Jewelry is one of the most reputed brands that deal with world class jewelries. Since ages, diamonds have been a girl's best friend. Asmi has come up with the unique diamond jewelry collection to bring smiles to the faces and make you look beautiful. To make Asmi Jewelry a household name, the company relies on publicity and advertisements.

Derived from the root word Adamas meaning inflexible, Asmi remains unconquerable. This is the only one that blends the essence of diamond with the beauty of the gem. Asmi Jewelry is an Indian merchandising company that deals with diamonds. The brand represents the inner power and potency of a woman. To showcase and publicize the inner strength of the woman, Asmi Jewelry has made endorsements by Bollywood Stars.

Kajol, the most renowned actor of the Bollywood has been chosen by Asmi to endorse their brand that reflects the inner potential of women. The real possibilities of the women are signified by the Asmi diamond jewelry. Jewelries by Asmi are world class.

The Sanskrit word, shakti defines Asmi wonderfully. Asmi Jewelry endorsement is hence done by the famous Bollywood actor.

Endorsing brands like Tata Indicom, Whirlpool and Digestive Marie, Kajol is now into endorsing Asmi Jewelry that reflects the power and strength of a woman. The advertisement was shot by the renowned Siddharth Anand of 'Salaam Namaste' fame. It was the first solo endorsement of any brand by Kajol.

Kajol had acceded to endorse the line of diamond jewelry, even being busy with her little daughter Nysa. This endorsement perfectly matches her strength and power. Women's power is what the advertisement stresses on and Kajol is just the right choice. Asmi provides confidence to all the Indian women. Kajol is a successful actor, daughter, wife and a mother and that is what the Asmi wants to endorse. The line of jewelries by Asmi not only enhances the physical beauty of the women but her inner strength as well.

Being in the industry since 1992, Kajol is an award winning actress, who has proved herself many a times. Kajol had debuted with her first film Bekhudi and then the rest is history. Her success story continued with the following movies:

• Baazigar
• Yeh Dillagi
• Karan Arjun
• Hulchul
• Gundaraj
• Dilwale Dulhania Le Jayenge
• Gupt: The hidden truth
• Hamesha
• Sapnay
• Ishq
• Pyar Kiya to Darna Kya
• Duplicate
• Dushman
• Pyar to Hona hi Tha
• Dil Kya Kare
• Hum Apke Dil Mein Rehte Hain
• Raju Chacha
• Kabhi Khushi Kabhi Gham
• Fanaa

Kajol speaks for all women in the Asmi Jewelry endorsement. Asmi offers a range of collections like earrings, pendants and rings. The cut, clarity and color create magic on the minds of the customer.

Authentic online information on Asmi Jewelry is offered at sitagita.com. Feel free to browse through the site.